Privacy policy and data processing

Last Update: September 24, 2024

Indicium, a private legal entity registered with CNPJ under no. 28.385.126/0001-40, headquartered in Florianópolis/SC, recognizes the sensitivity and importance of electronic records and personal data left by you ("User") when using the websites and services ("Pages") of Indicium. This Privacy Policy ("Policy") aims to regulate, in a simple, transparent, and objective manner, which data and information will be obtained, and when they may be used.


This document outlines Indicium's privacy and data processing policy through the website www.indicium.tech, in compliance with the General Data Protection Law (LGPD).


This Policy refers solely and exclusively to the data processed by Indicium. For policies applicable to your personal data processed by third parties, we suggest you visit their respective websites.


This Policy is divided into the following sections for easier understanding:

  1. What personal data Indicium collects;
  2. How Indicium uses the collected information;
  3. How, when, and with whom Indicium shares your information;
  4. How Indicium protects your information;
  5. Your rights;
  6. Updates to this privacy policy;
  7. Governing law and jurisdiction.

If you have any questions or need to address any issue related to this Policy, please contact us via email at contato@indicium.tech.

What personal data Indicium collects

Indicium may collect information actively provided by the User during registration and automatically collected information when using the pages and the network, such as the identification of the commercial establishment used, IP with the date and time of connection, among others.
Thus, there are two types of personal data processed:

  1. Those provided by the User;
  2. Those collected automatically.
  1. Information provided by the User: Indicium collects all information actively entered by the User on the Pages, such as full name, email, gender, date of birth, phone number, city, and state when filling out forms on the Pages. Indicium will use this information to promote the dissemination of advertising materials, promotions, and events.
  2. Automatically collected data: Indicium also collects a series of information automatically, such as device characteristics, browser information, IP (with date and time), IP origin, click data, pages accessed, subsequent pages accessed after leaving the Pages, or any search term entered on the websites or in reference to them, among others. Indicium uses standard technologies like cookies, pixel tags, beacons, and local shared objects to improve the User's browsing experience based on their habits and preferences.
    You can disable the automatic collection of information via certain technologies, such as cookies and caches, through your browser settings. However, be aware that disabling these technologies may cause some features on the website, dependent on such data, to not function properly.

The collected information may be shared by Indicium with:

  1. Partner companies when necessary for the proper provision of services related to its activities;
  2. For the protection of Indicium’s interests in any type of conflict;
  3. By court order or request from a competent authority.

Additionally, your information may be shared with companies that provide the technological and operational infrastructure necessary for Indicium’s activities, such as payment intermediaries and information storage service providers.

You may access, update, and add your data, or request the deletion of your data collected by Indicium by contacting us via email at contato@indicium.tech. We will strive to respond as quickly as possible, respecting the retention periods established by law.

How Indicium uses the collected information

The information collected by Indicium is intended to establish a contractual relationship or manage, administer, provide, expand, and improve the Pages for the User, adapting them to their preferences and tastes, as well as creating new services and products to be offered to Users.
Additionally, the collected information may be used for advertising purposes, such as sending information about brands, products, promotions from Indicium, event announcements, or conducting purchase satisfaction surveys, with the user's consent. If the User no longer wishes to receive such advertising information, they can contact Indicium at any time via email at contato@indicium.tech.

Indicium is committed to respecting the principles established by the Brazilian Internet Civil Rights Framework (Law No. 12.965/2014), ensuring network neutrality and fair, equal access to online services. The company adheres to best data protection practices and respects users' digital rights.
Legal Basis: In these cases, data processing is authorized by Article 7, item I, of Law No. 13.709/2018, the General Data Protection Law ("LGPD").

How, when, and with whom Indicium shares your information

We share personal data with third parties to enhance communication resources with you and our partners, comply with applicable laws and regulations, protect our rights, and comply with court orders.
We may also obtain personal data publicly shared by Indicium’s partners, including social media platforms. Indicium will observe the data sharing limitations authorized by the data subjects with their respective partners.

Indicium collaborates with various companies and may share the collected information in the following cases:

  • With other companies, established or operating in any country, that agree to use the information for the same purposes outlined in this Policy;
  • With partner companies in the development of Indicium’s commercial activities;
  • To protect Indicium’s interests in any type of conflict, including legal actions;
  • In the event of transactions and corporate changes involving Indicium, in which case the transfer of information will be necessary for the continuity of services;
  • By court order or at the request of administrative authorities with the legal competence to request it.

How Indicium protects your information

Indicium stores the collected information on its own or contracted servers. The company uses reasonable market and legally required means to preserve the privacy of collected data. Therefore, it adopts the following precautions, in compliance with security standards established in Decree No. 8.771/2016, such as:

  • Use of standard market methods to encrypt and anonymize the collected data;
  • Protection against unauthorized access to its systems;
  • Restricted access to collected information, only to previously authorized individuals;
  • Commitment from all employees and service providers to maintain the absolute confidentiality of accessed information, with the provision of civil liability in case of confidentiality breach, as per Brazilian law.

Indicium strictly adheres to the Cybercrime Law (Law No. 12.737/2012), which defines illicit conduct in the digital environment. Any attempt of invasion, data violation, or criminal cyber activity will be treated seriously and may result in legal sanctions. The company continuously monitors its systems and implements robust security measures to prevent and report practices that may compromise the integrity of users' information.
Although Indicium makes every effort to safeguard User data privacy, no website is completely secure, and we cannot fully guarantee that all information flowing through the Pages will not be subject to unauthorized access through methods developed to improperly obtain information. Therefore, we encourage Users to take appropriate measures to protect themselves, such as keeping usernames and passwords confidential.

Your rights

In compliance with applicable regulations regarding the processing of personal data, Indicium respects and guarantees the User's ability to submit requests based on the following rights:

  1. Confirmation of data processing;
  2. Access to data;
  3. Correction of incomplete, inaccurate, or outdated data;
  4. Anonymization, blocking, or deletion of unnecessary, excessive, or unlawfully processed data;
  5. Data portability to another service or product provider, upon User’s express request;
  6. Deletion of data processed with User’s consent;
  7. Information on public or private entities with whom Indicium has shared your data;
  8. Information on the possibility of not providing consent and being informed about the consequences of refusal;
  9. Revocation of consent.

These rights can be exercised by sending a request for further evaluation and action by Indicium.
If you need any assistance in exercising your rights, the User can contact Indicium, as per the instructions in this Policy.
The User is aware that deleting essential information for account management with Indicium will result in the termination of their registration and the consequent cancellation of the services provided.
Indicium will make every effort to respond to such requests as quickly as possible. However, even in cases of deletion requests, the minimum storage period for Internet application user information, as determined by Brazilian law, will be respected.

Updates to this privacy policy

Indicium reserves the right to change this Policy whenever necessary, to provide you with greater security, convenience, and continually improve your experience. Therefore, it is important to periodically review our Policy. To assist, we indicate the date of the last update at the beginning of the document. If significant changes are made that require your new authorizations, we will publish a new privacy policy.

Governing law and jurisdiction

This Policy will be governed, interpreted, and enforced in accordance with the laws of the Federative Republic of Brazil, particularly Law No. 13.709/2018, regardless of other state or country laws. The court of the User's domicile shall have jurisdiction to resolve any dispute arising from this document.

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