The power of data warehousing for BI project success
The data warehouse is a central component to the success of a modern BI project . Therefore, understanding more about the subject could be the answer you are looking for to revolutionize business intelligence .
We will explain to you why. Check out!
What is BI?
First of all, do you know what BI is?
Business Intelligence (BI) or business intelligence, is the transformation of data into powerful information and visualizations with the help of processes and technologies , such as, for example, the data warehouse. Find out more about here .
In simpler terms, business intelligence transforms past and present information into easy-to-understand illustrations that contribute to analytical decision making .
What is data warehousing?
The data warehouse (DW) is a secure location that stores and integrates structured data from various information sources, such as operational systems, spreadsheets, CRMs, etc., in a centralized location, whether in the cloud or on-premises.
Its great advantage is that it allows broad and complete queries, helping organizations access all their information in one place.
Furthermore, the data warehouse optimizes analytical queries of large volumes of data, allowing the storage of all of an organization's historical data in one place. This makes data analysis and strategic decision-making much easier.
What is the power of a data warehouse in a BI project?
Now that you know the fundamental concepts, it's time to understand why a data warehouse is fundamental to the success of a BI project . Check out!
Firstly, it is necessary to highlight that a departmentalized BI system, focused only on one business area, can indeed work without a DW. But in that case, your maximum potential will not be delivered .
Do you know why?
An isolated BI, at a departmental level, cannot perform the following functions:
- communicate business information between different departments;
- cross data from different information systems, such as CRMs or ERPs.
As a result, users of this system have a less efficient and limited organizational vision , exclusively to business departments.
The result? Severe losses in business decision-making.
On the other hand, when a data warehouse and a BI system are structured to work together, then the data revolution happens !
Like this?
This occurs because, among other functions, a DW performs those that a departmentalized BI system cannot perform alone - such as storing and crossing information between different departments and operating systems.
Therefore, the success of a BI project necessarily depends on the centralization and cross-referencing of business information in a DW.
From this, it becomes possible to implement an intelligence system, with monitors and dashboards, connected to the data warehouse, presenting a complete and robust visualization of all business areas.
This way, it is possible to implement a BI project efficiently and, ultimately, transform data into visual information and powerful insights for organizations .
More reasons to believe in the synergy between data warehouses and BI projects
Still not convinced about the importance of a data warehouse for the success of the BI project?
So, see below some more problems that occur when a BI project is implemented without structuring a data warehouse .
- Data in an inappropriate format for reports;
- Low quality data ;
- Long processing time and, consequently, low performance ;
- Data dispersed across systems from different departments;
- Historical information is missing .
And there's more!
Remember the Data Driven Journey?
When finalizing the structuring of the data warehouse, in addition to serving BI, it also serves all of the company's analytical intelligence.
In other words, to reach the last stage of the Data Driven Journey, stage 3 - which is structuring the data warehouse - must be complete. It is what allows the most complex explorations of the 5th stage of the journey.
To learn everything about how to successfully build a Data Driven Journey, click here .
Data warehouse and BI: implement your project with Indicium
Do you really want to know if your company needs a DW to have a successful BI project?
So, try to answer these questions:
- Do you have difficulty accessing information about your company?
- Do reports take a long time to reach your desk?
- Would you like to have more information to make business decisions?
If your answer is “YES” to any of them, a BI project with an efficient DW is the best alternative to boost your business .
At Indicium, we use the best and most advanced data warehouse tools available on the market.
Furthermore, our team is made up of experts in this area, and has a lot of experience helping companies achieve the next step of analytical advantage .
Are you interested in starting this journey?
Contact our team of experts today.
Isabela Blasi
CBDO and co-founder at Indicium